What Kids Buy and Why: The Psychology of Marketing to Kids

By: Acuff, Dan S.; Reiher, Robert H. Ph.D.

Price: $15.00

Quantity: 1 available


Hardcover. Free Press, 1997, first. In very good condition, DJ has a small tear at bottom right front corner. Why 3-7 year olds love things that transform, why 8-12 year olds love to collect stuff, how the play patterns of boys and girls differ, and why kids of all ages love slapstick.

Title: What Kids Buy and Why: The Psychology of Marketing to Kids

Author Name: Acuff, Dan S.; Reiher, Robert H. Ph.D.

Categories: Children's Educational,

Edition: First Edition

Publisher: Old Tappan, New Jersey, U.S.A., Free Pr: 1997

ISBN Number: 0684834480

ISBN Number 13: 9780684834481

Binding: Soft cover

Book Condition: Very Good

Type: Book

Seller ID: 013440

Keywords: CHILD PSYCHOLOGY CONSUMER EDUCATION DEVELOPMENTAL,